Bought this camera for a trip Europe where luggage space was at a premium. As this was a trip of a lifetime it was important to have a camera that would capture our memories in good quality images without having to worry about sand, sea and adverse weather.

This is my first Nikon camera and I was very impressed with the options and the look of the camera. Compared to the Canon waterproof camera, this one seemed well built, solid, with great specs. It works really well during the day, the colors are vivid and the quality is good.

easy to set up; waterproof

weak flash; blurry pictures in low light

As we mentioned at the start of this review, Nikon is a relative newcomer to the waterproof/rugged camera scene (ironically, given the company's pioneering Nikonos film models of yore).

The Nikon COOLPIX AW110 is Nikon's second tough compact and bears all the key characteristics you would expect from such a model.

The Coolpix AW110 is a capable rugged camera with good photo quality for its class, an elaborate GPS feature, Wi-Fi for remote camera control, and a nice movie mode - all without breaking the bank. It can also go further underwater than any of its peers. Downsides include smudged details, blue color casts underwater, poor outdoor display visibility, and below average battery life.

Divers, serious GPS lovers, or anyone who wants an easy-to-use rugged camera that takes good pictures and movies. Wi-Fi connectivity and a low price make it even more appealing.;

Photographers who don't want to color correct underwater photos. Those taking photos in bright outdoor sunlight, or expect to get a full day of shooting on a single battery charge.;

I have been researching for a new digital camera for quite some time. I needed a camera that would work well in low light conditions primarily so other added benefits were the waterproof function as i an often at the ocean either fishing and or crabbing etc and now i do not have to worry about this...

Great camera! Great quality pics! Great performance underwater and ashore! Loads of features! Easy to use! A floating wrist strap would've been nice.

So far so good. I live on a yacht and haven't gone there since I bought the camera so will test it out for underwater pictures later.

Got this nice / expensive camera as a gift, finally took it under water for some scuba pictures and FIRST dive, well under the indicated depth limits and it died.
Total baummer dude!! I expected so much more out of this well known brand. I got a lemon, I suppose.

Great Resolution; Large Clear LCD; Small / Compact

Complicated Controls; Limited Zoom; Poor in Low Light

The Nikon Coolpix AW110 is a fairly minor update to 2012's AW100, as you may have figured out by the incremental model number change.

If you're looking for a rugged camera, but don't want to sacrifice on-the-go sharing, the Nikon Coolpix AW110 is a good place to start.

The Nikon Coolpix AW110 is rated to survive being underwater down to 59 feet and drops of up to 6.6 feet along with being freezeproof and dustproof; has built-in GPS for geotagging among other things and Wi-Fi for easy shooting and sharing with iOS and Android devices; It is well priced considering its features and durability specs.

While its shooting performance is good; the camera's spongy buttons might slow you down a bit and the camera's slow lens requires a lot of light to get the best shots.