What you're paying for here is the quality of materials and admirable sound quality (once you've tinkered with the app anyway). Compared to the competition, however, the active noise-cancelling (ANC) is very subtle, so these over-ears won't universally suit all buyers.
Quality look and feel - as is typical from B&O; Virbant sound - in particular the sparkly top-end; Well appointed app with customisation;
Extremely expensive; Active noise-cancelling (ANC) is very subtle; Lacks driving bass; Competition is stronger;