Apple's newest iPhone XS is now available . But which do you pick: big, or bigger The XS comes in two sizes, and the bigger XS Max is a whole lot of screen. For the most part, that's its singular advantage. There's a reason Apple may not have called the XS Max the XS Plus.

The iPhone XS Max has a big, brilliant display and a little more battery life than the XS; It benefits from the improvements that the XS also has: faster speeds, some durability and water resistance improvements, better camera and dual-SIM support

It's so, so, so expensive; If the iPhone Plus models were too big for your hands, this one will be, too

The supersize iPhone XS Max crams a 6.5-inch screen and all of the same great features of the iPhone XS into a Plus-size body -- but it's not as huge a leap up as you might think.

The iPhone XS Max has a big, brilliant display and a little more battery life than the XS; It benefits from the improvements that the XS also has: faster speeds, some durability and water resistance improvements, better camera and dual-SIM support.

It's so, so, so expensive; If the iPhone Plus models were too big for your hands, this one will be, too.

Don't be fooled by the "S" label - the iPhone XS and iPhone XS Max are the best and most powerful iPhones Apple's ever made.

The iPhone XS Max is something special. This is the first time Apple has really pushed its screen size boundaries, and by offering a huge 6.5-inch display it's made its smartphone line attractive to a new segment of potential customers.

Screen great for gaming & movies; Camera is a strong offering

Price: most expensive iPhone ever; Size can make it tricky to handle

The iPhone XS is a decent, if identical-looking, upgrade to the iPhone X. If you like a larger-build phone, the XS Max is an amazing upgrade to the...

Awesome cameras; Attractive display; Strong design (like last year; Improved battery; Fast performer; Dual sim is a neat extra

Most expensive iPhones; Battery on XS better but not enough

After a summer of fairly accurate rumors, the iPhone XS Max has arrived with much fanfare and a proportional price. It is the ultimate expression of Steve Jobs' original vision for the iPhone without compromise -assuming that it fits in your budget.

Last year's iPhone X defined a new kind of normal for Apple's smartphone fans. This year's iPhone XS, meanwhile, is all about balancing polish and progress. The XS uses the same thoughtfully updated iOS 12 as the iPhone X and their physical designs are basically identical, but a more powerful...

In 2007, Apple had set the benchmark of how a smartphone should actually be - where you can touch and experience the interface. The Cupertino-based tech giant introduced the iPhone that had pushed the envelope in terms of design and features, setting it completely apart from the conventional mobile...

I′m coming from the X, Note 9 and 8 Plus... but the Xs Max its on other level... this screen is awesome... the form factor its on the right spot. Unfortunately the iOS lacks a real utility with screen that size, like picture in picture or split screen for using more apps at once.

Screen real state; great colors and brightness; Blazing fast; Constant performance; Great impovement on bokeh effect with real time preview; Improved sound output; Face ID a litte bit faster; Great overall design; Great battery

A such huge display but no PiP or Split View; A huge square in the middle of the screen on volume change (iOS problem; Too heavy for me

But few people really shop between Android phones and iPhones from a pure hardware perspective. You're paying extra for iOS: the smoother performance over several years, the guaranteed software upgrades, the Genius Bars, the slicker third-party apps, and the better attitude toward privacy and...

Huge, awesome screen; Fastest processor available; Excellent camera; Long battery life

Expensive