As mirrorless cameras go the Nikon is easy to use, has a wonderful viewfinder, introduces improved autofocus features, and feels pitched to the correct kind of audience. Despite a low burst shooting speed and video capture that's outclassed by the competition, that still all adds up to what's...
Great image quality from full-frame sensor; Huge potential from new Z mount lenses; Electronic viewfinder is of great quality and scale; Autofocus system adds Eye/Face/Pet detection
Video offering much stronger from competition; Low burst shooting speed; Not a full vari-angle screen (it's tilt-angle only); Single area AF can struggle a little in lower light